At Odlo Fashion Shop, accessible via actives-clothing.com, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy outlines how we collect, use, share, and protect your data when you interact with our website, which specializes in high-performance athletic and outdoor apparel, accessories, and gear for a global community of active enthusiasts.

1. Information We Collect

We collect information to provide you with a seamless shopping experience and to improve our services. The types of data we collect include:

  • Personal Identification Information: Name, email address, shipping address, and phone number when you create an account or place an order.
  • Payment Information: Credit/debit card details (processed securely via tokenization), PayPal account information, and billing details. Note: We do not store full payment card numbers on our servers.
  • Technical Data: IP address, browser type, device information, and pages visited, collected through cookies and similar technologies.
  • Usage Data: Information on how you use our website, including browsing behavior, purchase history, and preferences.
  • Communication Data: Records of correspondence if you contact us via email or other channels.

2. How We Use Your Information

We use your data for the following purposes:

  • To process orders, payments, and deliveries for products like activewear, accessories, and electronic gear.
  • To communicate with you about orders, account updates, and promotional offers (with your consent where required).
  • To improve our website, products, and services based on user preferences and behavior.
  • To ensure security and prevent fraud, using encryption and monitoring tools.
  • To comply with legal obligations and enforce our terms and conditions.

3. Data Sharing and Disclosure

We value your trust and only share your data under specific circumstances:

  • Service Providers: We share data with trusted third parties, such as payment processors (e.g., Visa, MasterCard, PayPal), shipping carriers, and IT service providers, to facilitate operations. These partners are bound by confidentiality agreements.
  • Legal Requirements: We may disclose information if required by law, court order, or to protect our rights and safety.
  • Business Transfers: In the event of a merger or acquisition, user data may be transferred to the new entity, with notice provided.
  • Aggregated Data: We may share anonymized, aggregated data for analytics or marketing purposes, which cannot identify individuals.

We do not sell your personal data to third parties for marketing purposes.

4. Data Storage and Security

Your data is stored on secure servers located in the United States and other regions compliant with international data protection standards. We implement robust measures to protect your information:

  • Encryption technology (e.g., SSL) for all data transmissions.
  • Regular security assessments and updates to prevent unauthorized access.
  • Limited access to personal data only for authorized personnel.
  • Retention of data only as long as necessary for legal, accounting, or operational purposes.

While we strive to protect your data, no method of transmission over the internet is 100% secure. We encourage users to use strong passwords and monitor their accounts.

5. Your Rights

Depending on your location (e.g., under GDPR for EU users or CCPA for California residents), you have the following rights regarding your data:

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Update or correct inaccurate information.
  • Deletion: Request deletion of your data, subject to legal exceptions.
  • Opt-Out: Unsubscribe from marketing communications at any time via the “unsubscribe” link in emails.
  • Data Portability: Receive your data in a machine-readable format.

To exercise these rights, contact us at [email protected]. We will respond within 30 days and may verify your identity for security.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience:

  • Essential Cookies: Required for website functionality, such as shopping cart and login sessions.
  • Analytical Cookies: Help us analyze traffic and improve site performance (e.g., Google Analytics).
  • Marketing Cookies: Used to display relevant ads based on your browsing history (you can opt out via browser settings).

You can manage cookie preferences through your browser settings. Note that disabling cookies may affect website functionality.

7. International Data Transfers

As a global shop (serving regions worldwide except parts of Asia and remote areas), your data may be transferred to and processed in countries with different data protection laws. We ensure such transfers comply with safeguards like standard contractual clauses or GDPR adequacy decisions.

8. Children’s Privacy

Our website is not intended for children under 16. We do not knowingly collect data from minors. If you believe a child has provided us with information, contact us immediately.

9. Changes to This Policy

We may update this policy periodically to reflect changes in practices or laws. The revised version will be posted on our website with an updated date. Continued use of our services constitutes acceptance of the changes.

10. Contact Us

If you have questions about this Privacy Policy or your data, reach out to our dedicated team:

Email: [email protected]

Address: 1166 Pinchelone Street, Virginia Beach, US 23464

Thank you for trusting Odlo Fashion Shop with your active lifestyle journey. We are committed to safeguarding your privacy as you explore our high-quality gear and apparel.